Thailand’s finance minister appears on soap opera
By Newley Purnell
AP has the story:
“Vanida” is a sappy drama set in World War II Thailand that revolves around a love triangle between a colonel, his aristocratic fiancee and the daughter of a merchant. Debt is central to the story line, in which the colonel’s money problems get him into all kinds of trouble.
Korn has cited the show on his Facebook page to explain illegal debt collection practices, and the Finance Ministry collaborated with the show’s producers for a three-minute short that followed the main show Tuesday night.
It begins with the three main characters talking about someone who owes money and the colonel says, “Nowadays the government is helping with debt.”
Cue Korn, who enters in gray trousers, a white shirt, striped tie and suspenders.
“The Abhisit Vejjajiva government has already helped about 500,000 people tackle illegal debts,” he says heroically, as the show’s two starlets smile and bat their eyes. “For those who have registered but have yet to receive help, you can call our hot line at 1689.”
Here’s the clip. Korn appears at about the 1:35 mark:
UPDATE: Bangkok Pundit, in a tweet just now, says: “Cheesy but effective.”