How automakers are using technology to reinvent mobility
URBANIZATION is at yet another breakthrough as we gain greater mobility through smart transportation.
Mobility is at the core of tomorrow’s smart cities. So, stakeholders from all corners of the automotive industry are driving themselves ahead of the digital curve to gain a vantage point.
Digital transformation is sweeping the industry with all kinds of shifts. In particular, here are the three most impactful ways digital solutions are reinventing mobility.
#1 | Autonomous vehicles
Autonomous vehicles (AVs) that were only in futuristic sci-fi films a decade ago are now being tested on public roads.
It’s no secret that self-driving cars are going to be sealing big deals in the near future.
The technology is in high demand because a fully autonomous (level 5) vehicle will let users repurpose their traveling time. Freeing up one’s concentration from the road will allow more time to take care of things that matter.
Indeed, investments in such automation technology help users be more productive on-the-go.
#2 | Big data analytics
Automakers will be able to understand users as well as the future of their business plan better with big data.
With enough data over time, analytics will allow automakers to always stay ahead of the curve.
Data captured relating to performance will give deep insights into how automakers can engineer the vehicles for better future use.
On top of that, automakers can also use the analytics for predictive maintenance indicators as an after-sales service offering.
#3 | Mobility-as-a-Service
The mobility distribution model has already become normalized in metros across the world. In particular, by carsharing and ride-hailing companies such as Uber, Grab, and Lyft.
Mobility-as-a-Service (MaaS) is a success because it fills a gap in the market.
The app companies saw the opportunity and capitalized on the rampant digital penetration. So, they created a marketplace for drivers and users right at their fingertips.
Moreover, business users will find this extremely useful as there’s no unnecessary time spent on parking or congestion. It will allow users to remain highly functioning at all times.
In brief, self-driving cars, deep insights, and mobile apps are reinventing mobility so that productivity is at an all-time high.
Digital transformation is just getting started in the automotive sector. However, the impact will be massive as it reinvents how businesses function with smart transportation.
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