Taking the complexity out of eCommerce in APAC: the Anchanto difference
The challenges facing an e-commerce trader in APAC are very different for those that focus, say, primarily on North America, or the Spanish diaspora. Companies operating in Asia & Australasia need to be mindful of multiple sourcing options, a multiplicity of languages, different trading rules, legacy technology platforms and geography itself.
In APAC, there are regional differences in play (in addition to national ones) that need careful handling in terms of expected business practices, local customs, and hyper-localized preferences.
A company that’s helping power change in the APAC e-commerce, distribution and warehousing scene is Anchanto. It’s uniquely positioned in that its expertise spans the entirety of the region, from the Indian subcontinent, through Japan, Korea, China, Thailand, Malaysia, Singapore, Indonesia and so on, right through to Australia and New Zealand. It offers two primary platforms that are built with APAC market know-how at their heart – they are not typical US or European offerings, quickly altered to satisfy a perceived market gap. Instead, the products are home-grown, and it shows.
The first is SelluSeller, a platform that enables eCommerce businesses such as SMEs, brands, distributors, service providers, to run highly successful backend operations across multiple eCommerce sales channels, marketplaces and other online stores. It is integrated with over 70 marketplaces and channels right across this half of the globe. The list includes household names like Lazada, eBay, Amazon, Shopee, Zalora, PG Mall and Zilingo (there’s a full list here). The integrations extend to ERPs such as Tally & SAP, and also to accounting tools and last-mile carriers.
These integrations are indicative of the platform’s deeper capability that lets businesses seamlessly manage multiple sales channels along with their logistics, warehousing & accounting & deliveries. As a SaaS platform, SelluSeller is ideally placed to act as the virtual bridge between different electronic systems, using open APIs and pre-built integrations with other systems, and a host of warehouse management systems besides (WMS).
With one platform, you can streamline your inventory, catalog, pricing, promotions & order processing, and also align your backend selling to directly interact with warehouse management systems. It’s so powerful that entire stock & order-processing can be managed by a simple mobile app, one that gives up-to-the-second insights into exactly what’s going on.
As orders come in from the different platforms, synchronization with inventory systems is seamless, with automatic stock replenishment processes triggered as and when required. Channel and inventory SKUs’ duplicate issues are quickly resolved (either flagged or automatically dealt with), plus there’s a highly granular reporting and alert system that can notify managers of critical events, such as lower stocks or system synchronization hiccups.
With catalog and order management taken care of, it’s the turn of the other platform that’s proven to make a massive difference in the day-to-day running of the most complex trading companies. The Wareo (previously Anchanto eWMS) handles all aspects of logistics, fulfilment, warehousing and inventory management, with enough power to allow B2C and B2B orders to be taken, and managed, from the same platform.
New customers and partners can be on-boarded via the platform too, and from there, the platform manages every order, from issuing picking lists to packaging lists and labels. From different warehouses and via different local and international carriers, the eWMS system from Anchanto removes much of the complexity that ties up businesses’ administration functions for hours and hours each day, making sure it’s the business that takes precedence, not the having to deal with red tape manually.
Instead of complications like partial order completion and multiple distribution channels taking up the staff’s time and company’s resources, Wareo deals the updating, data adjustment, and inter-system synchronizations automatically, leaving businesses to concentrate on driving up the numbers of personalized customer interactions and reaching out to new markets and opportunities.
With the Anchanto platforms of SelluSeller and Wareo, every member in the team can deploy cutting-edge technology in their native languages according to taste, removing, at a stroke, one of the many barriers to smooth trade right across the APAC region. But of course, that’s just the beginning.
From marketplace front-end management in SelluSeller to insightful warehouse management in Wareo’s powerful back end, the platforms that do it all with ease belong to Anchanto. Isn’t it about time you discovered for yourself just how smooth business could be? Sign up for a demo today, or call a local representative.
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