What digital-first business managers know about leveraging developers

WHEN IT COMES to digital transformation, business managers often failed or seem to struggle with the processes involved. For leaders looking to thrive in the digital-first era, there are lessons that those failures can teach.

In many cases, business managers tend to overlook building the right foundation to initiate digital projects – employing and elevating eligible talents — especially developers.

Digital transformation needs a strong ‘army’ of software developers, computer programmers, and other IT development specialists who can drive the organization’s vision to go digital.

They are the building blocks of tomorrow’s businesses looking to champion digitalization given that their job demands that they stay updated with new and emerging technologies.

Managers that acknowledge the role of developers as credible leaders in digital projects can tap into their capabilities and provide them with the right incentives to grow, and advance operations to new highs.

In the digital-first world where organizations constantly collect data, business managers must wake up to the fact that developers can also serve as data analysts, data engineers, and creative talents who can yield great returns for the businesses.

To unleash their full potential in these areas, developers must be allowed to work with operational managers as much as possible. Their involvement should not be limited to IT-related matters.

Managers must encourage their participation in operational meetings while at the same time, leverage their strengths in achieving the organization’s digital goals. Their input is only valuable when managers invest time in exploring their skills.

Given the strong demand for developers in the market, retention is often a challenge for businesses without clear pathways for career progression for such professionals. In an operation to sustain digital growth, managers must create clear plans for the long run and help professionals identify opportunities to champion digital projects.

Speaking of operational strengths, managers must also assemble teams that are efficient, agile, and collaborative, to foster creative digital outcomes. This is especially important for businesses that choose to continue with the traditional procedures and policies that have served them well for a long time.

As long as progress is made, and developers get opportunities to collaborate with different operational units, organizations can expect to win big in the long run.

With digital transformation 2.0 on its way, more businesses are feeling the urgency to take up digital projects and leverage technology solutions. However, managers must ask themselves, do they have the right foundation to embark on the journey?

Developers are key to digital transformation and the technology solutions they help build are key to advancing business operations as a whole. To succeed, managers must employ both more effectively.

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