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AARON BROOKS

Aaron is founder at Vamp, a Sydney-based influencer marketing business that aims to change the way brands advertise and connect with consumers through Socials' best content creators.

aaronbrooks@hybrid.co

Brands need to groom their social audience in 2020. Source: Shutterstock

DIGITAL MARKETING

Three ways brands can build an engaged social audience in 2020

Businesses need to start preaching digital discipline. Source: Shutterstock

Businesses need to understand and preach digital discipline

Here's how organizations can avoid influencer fraud. Source: Shutterstock

DIGITAL MARKETING

How marketers can avoid influencer fraud

The TikTok app is catching on quickly and marketers need to learn fast. Source: Shutterstock

DIGITAL MARKETING

Six things marketers need to know about the TikTok app

Does your Instagram marketing campaign hinge on likes? Source: Shutterstock

DIGITAL MARKETING

No likes? No worries. Track these more valuable metrics instead

DIGITAL MARKETING

In it for the long haul: Why ongoing influencer partnerships are trending

Gen Z shoppers aren't easy to please. Source: Shutterstock

Here’s everything you need to know about marketing to Gen Z