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Augmented reality is becomming a household name. Source: Shutterstock

AUGMENTED REALITY

Are businesses beginning to harness augmented reality?

Snapchat is paving the way for businesses to turn any subject or location into engaging content. Source: AFP

ARTIFICIAL INTELLIGENCE

How Snapchat’s AR technology can add real CX value virtually

Nike's new solution helps solve a massive problem in the sports shoe market. Source: Shutterstock

AUGMENTED REALITY

Nike finds new customer-driven use case for AR technology

Phones are everywhere these days, and marketers must capture the opportunity with mobile-first campaigns. Source: Shutterstock

3 tips to help marketers succeed with mobile-first campaigns

AR technology enables thought leaders to illustrate their concepts no matter how complex to other stakeholders in the room. Source: Shutterstock

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Here’s how AR technology will change businesses inside and out

Luxury fashion retail platform BlinQ is deploying emerging technology to enhance customer experience. Source: BlinQ

Does AR really have the potential to transform online fashion retail?

With the rapid advancements of business technology suitable for restaurants, the establishments have to quickly adapt or suffer bad reviews. Source: Shutterstock

DIGITAL TRANSFORMATION

Can digital tools really help restaurants delight their customers?

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3 ways technology can help your brand build a loyal following

IKEA recently announced the launch of IKEA Place, an augmented reality app that lets people virtually place furniture in their home. Source: IKEA

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100m customers will shop in augmented reality by next year

AR and VR are growing rapidly. Source: Shutterstock

AUGMENTED REALITY

AR and VR are going mainstream in the APAC says IDC’s new forecast