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DIGITAL MARKETING
Will shoppertainment livestreams continue to rule retail in 2021?

Will ‘shoppertainment’ continue to rule retail in 2021?

Dashveenjit Kaur | 20 January, 2021

How tech is changing the fashion industry

Future fashion? Virtual ‘try-ons’ a rising trend

Dashveenjit Kaur | 10 November, 2020

Why monthly shopping sales work well in Asia?

What’s behind Southeast Asia’s monthly sales hype?

Dashveenjit Kaur | 6 November, 2020

Will Shoppertainment continue to rule retail in 2021?

TikTok makes itself shoppable with Shopify

Dashveenjit Kaur | 2 November, 2020

Many Chinese apps and services might seem surreally familiar to people outside of China too

Baidu, Zhihu, Douyin — exploring the parallel universe of China’s apps

Joe Devanesan | 14 September, 2020

Interview — TikTok perseveres to re-engineer adtech in 2020

Joe Devanesan | 10 September, 2020

A 3D render of a modern generic smart phone screen emanating small pixels at random that build up to form and illuminate the word Augmented Reality

Is Augmented Reality the future of contact-free shopping?

Joe Devanesan | 7 August, 2020

Luxury retailer Burberry teams up with internet heavyweight Tencent to open the first luxury retail

Burberry snags Tencent to power its first ‘social retail’ store

Joe Devanesan | 4 August, 2020

Can TikTok for Business outlast its present sticky situation?

How disastrous would a TikTok ban be for TikTok for Business?

Joe Devanesan | 4 August, 2020

Will Shoppertainment continue to rule retail in 2021?

Is TikTok For Business safe for your business?

Joe Devanesan | 10 July, 2020

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