Local knowledge with a global picture: Expereo
Today’s technology users are always online and always have high expectations. Therefore there’s a massive emphasis placed by the big-name providers (Rakuten, Line, and Lynx to Baidu and Google) to keep services up and running — users’ dependency on those platforms’ availability is high.
When services go down or go-slow, life doesn’t exactly stop, but oftentimes, it makes the news. For the end-user suffering from a poor online experience, it doesn’t really matter what the cause is. Whether it’s a bottleneck somewhere between themselves and their provider, a problem in a distant data center, or just slow internet, a delay is a delay, and worse, an outage is unforgivable.
That means that as soon as any business in Asia or Australasia (or indeed, anywhere in the world) presents themselves online in an app or website, the standards expected are very high.
Unmanaged connections between all endpoints and with cloud-based services can cause downtime, slow-downs, and service outages.
As the business expands, and its internet needs grow and become more complex, so does the need to firefight issues that are causing poor-quality customer (or end-user) experiences. At the same time, there will be new connections to set up, upgrades have to happen, additions to overall connectivity and networks need to be tested, and so on. Managing the network becomes a full-time job and it becomes extremely complex and expensive for enterprises.
As a result, the organizations will be spending a lot of resources trying to manage and solving this complexity.
Without the enormous resources that are at the fingertips of Tencent, Alibaba, and similar companies, how can even large APAC-based companies keep their services and apps up, and the flows of information through the business at optimum levels?
The answer is in abstraction at the network level. SD-WAN (software-defined network) offers the type of management and oversight that modern businesses need. But many have yet to make this crucial investment.
A company that’s showing how to regain control of large network management is Expereo. Having as a top priority the continuous enhancement of customer experiences, Expereo provides a fit-for-purpose solution based on intuitive network and application insights. That’s why Expereo recently announced expereo.one. It’s the first digital platform that pulls into one place, in real-time and at a glance, all internet network and application performance metrics for the provision of enhanced customer experiences.
Beginning before provisioning
The SD-WAN technology that Expereo offers is designed to respond to business demands, like optimizing traffic to critical applications and services, for example. Additionally, it creates an intelligent network that provides scalability, not just over the long term, but also to cope with peak bursts of traffic.
This type of capability is essential in most verticals: retailers, for instance, must respond to Black Friday or Singles Day causing bursts-in-demand, and there is always a need to promote limited-time special offers or events, with each needing extra resources for large up-ticks in network traffic.
As another example, financial institutions are influenced by accountancy periods, which vary from country to country, geography to geography. But with the expereo.one platform, every seasonal need for differences in capacity is taken into account, with network traffic scaling up as required, then resources automatically redistributed as demand falls away.
The local knowledge
As a significant player, Expereo helps companies source, order, and deploy connectivity solutions, too. It works with over 3,000 local suppliers worldwide, in 190+ countries. Setting up connections from simple broadband to DIA (direct internet access) is easy to achieve through the platform and the expereo.one dashboard shows the progress of each new installation or fix, from order to RFS status (ready-for-service), to fully in production.
Through its network of local partners, Expereo can arrange the delivery and installation of CPE (customer premise equipment) anywhere in Asia, Australasia, and globally. The company ensures it’s brought online and integrated into the network structure.
Software-defining the network
To make the difference to the end-user, network quality has to be ensured. With Expereo’s SD-WAN service, that can be either thanks to pre-defined rules, or employees making changes after an alert or support ticket. The network’s bad performance and ensuing low customer satisfaction is what makes companies switch provider.
Customer experience is a considerable influence today, so keeping an optimum, business-focused network running is what makes companies turn to the expereo.one platform, and its integral SD-WAN component.
As branch offices, stores, or facilities come online, network loads will need to be altered. But with software-defined networking, processes like bandwidth throttling or optimization are automatic (or semi-automatic), ensuring that every online interaction gets the service level it demands.
Traffic to public clouds can be prioritized or restricted according to the connections available. Communications between company sites can be prioritized, with personal traffic (like to social media) sent with lower priority. And networks can be designed based according to specific needs. Expereo designs and delivers fit for purpose solutions, suggesting the right SD-WAN solution for all its customers.
Optimizing for hybrid and cloud
The Expereo technology behind its revolutionary cloud optimization helps companies accelerate network speeds to any cloud endpoint, such as Azure- or Alibaba-hosted clusters (for example), from anywhere across your WAN. With real-time network discovery, the Expereo platform discovers the fastest route to any host and then chooses it for priority traffic.
That means a significant reduction in the number of variables in network communication. By changing routing information seamlessly in real-times, the best infrastructure efficiency is guaranteed — from any point to any cloud host.
Centralizing into expereo.one
Every day, the alterations to and development of your global business’s networks are ongoing. That involves pulling together multiple threads: helpdesk tickets, issue solving, requests for new infrastructure, traffic optimization, and bringing new services onboard.
With the expereo.one dashboard, all of these are brought into one place, and the company’s IT staff can see end-to-end processes happening, can create new orders for upgrade or installations, and seamlessly bring new capability online. The platform collects and parses all underlay and overlay key metrics, providing insights and analytics via the dashboard that enable businesses to take the right decisions — decisions based on empirical data
With full insight into SD-WAN, cloud application performance management, provisioning, and more, the future of networking looks bright, and important, a lot more business-focused.
To find out about how Expereo is helping businesses across the region, get the latest on the powerful expereo.one platform, in use every day by the world’s biggest companies. Get in touch with an adviser today.
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