The incredible use of generative AI we’ve seen so far other than Google and Microsoft

The incredible use of generative AI we’ve seen so far other than Google and Microsoft

The remarkable capabilities and user-friendliness of ChatGPT demonstrate the vast potential for the widespread adoption of generative AI. Goldman Sachs Research predicts generative AI innovations could transform the global economy, leading to a 7% increase in global GDP (nearly US$7 trillion) and a 1.5 percentage point rise in productivity growth over a decade.

While deploying this technology safely and responsibly presents challenges, these initial hurdles have spurred research into better tools for detecting AI-generated text, images, and videos. As a result, both industry and society are working toward developing more reliable tools for tracking information provenance and ensuring trustworthy AI.

Additionally, advancements in AI development platforms will accelerate R&D for improved generative AI across various fields. The most significant impact will arise from integrating these capabilities into existing tools. Consequently, grammar checkers, design, and training tools will see enhancements, offering a glimpse into how generative AI will revolutionize work.

Tech giants like Google and Microsoft have made headlines for their generative AI implementations. Google introduced AI-driven writing features in Workspace, while Microsoft 365’s Copilot is seamlessly integrated into apps such as Word, PowerPoint, Excel, and Outlook. This integration makes generative AI more user-friendly and accessible, thanks to GPT-4 and large language models (LLMs).

However, numerous other use cases exist where various companies employ this technology. This article will focus on exploring other instances where generative AI is utilized.

Exploring the 5 Generative AI-augmented technology


Freshworks Inc. unveiled new GPT-based conversational enhancements for their native AI-powered assistant, Freddy. Utilizing OpenAI’s ChatGPT and large language models, Freddy’s latest generative AI features enable various customer-facing professionals to work more efficiently and intelligently. Customer service agents can swiftly respond to customers and employees, marketers can generate compelling copy quickly, and salespeople can craft persuasive emails to engage prospects.

Freshworks customers in the Freddy AI beta programs can:

  • View conversation summaries in Freshchat, Freshworks’ customer engagement software
  • Reframe casual language into formal responses
  • Use autocomplete for faster replies
  • Generate knowledge-base articles and FAQs
  • Compose effective email copy with Freshmarketer, Freshworks’ marketing automation suite


Squirro, an Augmented Intelligence solution provider, introduced a new enterprise-grade Generative AI (GenAI) solution, addressing many challenges associated with implementing GenAI in enterprises.

Squirro’s solution combines LLMs with its proprietary Composite AI (merging various AI technologies like Machine Learning and Knowledge Graph to generate insights) and Insight Engine technologies. These capabilities allow enterprises to produce precise and context-rich results using their data, ensuring transparency and explainability by incorporating the information source as evidence in the LLM response.

Enterprise GenAI aims to augment professionals’ work, enhancing efficiency rather than automating content entirely. It mitigates risks within GenAI and unlocks greater value by integrating personal data, financial information, and confidential business data while maintaining robust security measures. This versatile solution can be applied to numerous use cases.


ERA Realty Network Pte Ltd (“ERA”) incorporated OpenAI GPT-3 into its proprietary SALES+ super app. By leveraging ChatGPT’s capabilities, this feature streamlines agents’ daily work, automating routine tasks such as copywriting, content generation, and translations, allowing agents to focus on more intricate aspects of their job.

The incredible use of generative AI we’ve seen so far other than Google and Microsoft

Source – ERA

The SALES+ app includes Guided Creation and Advanced sections for content creation and messaging efficiency.

  • Guided Creation simplifies the process of generating content and engaging customers through Content Management and Communication and Engagement tools. Content Management enables agents to tailor message tone, length, structure, SEO, and summaries, while Communication and Engagement facilitates creating agent support materials, translations, and platform-specific copy suggestions.
  • The Advanced chat feature allows agents to interact with a chatbot for a wide range of AI-generated responses, boosting efficiency, productivity, and client engagement.


CoachHub’s AIMY is a personalized AI-based career coach. Powered by the latest version of OpenAI’s ChatGPT, AIMY engages users in tailored coaching conversations. As a non-commercial pilot project, AIMY is launching in beta and is available for free.

Utilizing the company’s extensive coaching experience and behavioral science insights, the AI-driven coach is designed to support users in personal and professional development. Combining cutting-edge technologies such as advanced speech recognition, dynamic context builders, and LLM AI, AIMY becomes an intelligent coaching solution.

AIMY’s voice and text recognition are available in seven languages: English, German, French, Spanish, and Japanese.


Video conferencing giant Zoom has introduced a new set of generative AI tools for its Zoom IQ digital assistant. This “smart companion” combines large language models developed in-house and by partners like OpenAI to assist in drafting communications and summarizing meeting transcriptions.

Launched a year ago, Zoom IQ initially focused on transcribing meetings and analyzing data from customer interactions. The enhanced AI Assistant integrates several generative AI text features and its initial function. The new Zoom IQ meeting summary feature condenses meeting transcripts, outlines the conversation, and highlights any subsequent actions determined during the meeting. This summary can then be shared with selected individuals.