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A picture shows the empty entrance to the Camp Nou stadium in Barcelona. Source: AFP

DIGITAL MARKETING

How sports teams are driving engagement with fans at home

Digital marketing is more effective using influencers. Source: Shutterstock

DIGITAL MARKETING

How are influencers driving value for brands?

Why social media is just as important for staff as customers

Businesses can continue to grow and hosts meetings despite travel restrictions. Source: Shutterstock

How Sequoia Capital keeps the lights on despite interruptions in China

In the digital age, CMOs need to better understand their ads. Source: Shutterstock

DIGITAL MARKETING

Industry insider explains how CMOs can maximize their advertising budget

Do customers buy from brands they follow on social media? Source: Shutterstock

New 2020 survey reveals how social media engagement impacts brands

Various experts, studies, and indices suggest that Google is a master of employer branding. Source: LinkedIn/Google

Everything you need to know about employer branding in the digital age

Brands need to groom their social audience in 2020. Source: Shutterstock

DIGITAL MARKETING

Three ways brands can build an engaged social audience in 2020

Video is driving online advertising in China suggests data. Source: Shutterstock

Data shows short videos are very attractive to online advertisers in China