Digital Marketing - Page 3 of 32 - Tech Wire Asia

DIGITAL MARKETING

Employees analyzing the data on their computer screens. Source: AFP

How are data-driven businesses turning information into revenue?

How AI can become the marketer’s best friend

Customers prefer to have a say in what can be done to improve their personalized experience. Source: AFP

Why it’s time brands took a different tack to personalization

How FC Barcelona wants to use digital to delight fans

Digital marketing is more effective using influencers. Source: Shutterstock

How are influencers driving value for brands?

Malaysia gives a boost to rural SMEs with e-commerce hubs

Digital marketing needs the right strategy to leverage AI. Source: Shutterstock

Thinking of marketing with AI? Here are some strategies to consider

Audio is making a comeback and brands better tune in. Source: Shutterstock

Audio shows great potential in being brands’ marketing amplifier

Marketers are investing heavily in digital, but are they getting thier money's worth? Source: Shutterstock.

Nielsen: Marketers not getting money’s worth when going digital